Bibliograph

Advertising, Laura K. Egendorf, book editor

Type

Label

Advertising, Laura K. Egendorf, book editor

Language

eng

Bibliography note

Includes bibliographical references (p. 197-198) and index

Illustrations

illustrations

Index

index present

Literary Form

non fiction

Main title

Advertising

Nature of contents

bibliography

Oclc number

57579325

Responsibility statement

Laura K. Egendorf, book editor

Series statement

Opposing viewpoints

Table Of Contents

Is advertising harmful? -- Advertising benefits consumers / John Hood -- Advertising has too great an influence on society / Center for the study of commercialism -- Advertisements stereotype women and girls / Katherine Toland Frith and Barbara Mueller -- Advertisements stereotype men / Ivy McClure Stewart and Kate Kennedy -- Depictions of minorities in advertisements are becoming more positive / Children Now -- Advertisements rely on distorted depictions of sexuality / Tom Reichert -- Advertisements provide a valuable public service / Advertising Council -- Does advertising exploit children? -- Advertising is harmful to children / Roy F. Fox -- Advertising is not harmful to children / Elizabeth Austin -- Advertising in schools gives corporations too much influence / Alex Molnar -- Advertising in schools can be justified / William C. Bosher Jr. Kate R. Kaminski, and Richard S. Vacca -- Adolescents are overexposed to alcohol advertising / Center on Alcohol Marketing and Youth -- Alcohol advertising does not target children / Jacob Sullum -- Should political advertising be reformed? -- Political advertising is becoming increasingly negative / Janet Hook -- Negative political advertising is necessary / David Limbaugh -- Campaign-finance reform will improve political advertising / Trevor Potter -- Campaign-finance reform violates the first amendment / Robert J. Samuelson -- Candidates should be given free air time / Paul Taylor -- Candidates should not be given free air time / Tom Peterson -- The quality of political advertising needs to be improved / Bill Hillsman -- Television journalists need to fact-check political advertisements -- Timothy Karr -- What is the future of advertising? -- Advertising is becoming less traditional / Economist -- Product placement is becoming too ubiquitous / Bonnie Erbe -- The proliferation of internet spam will require creative solutions / Wendy M. Grossman -- Advertising is becoming too pervasive / Robert W. McChesney and John Bellamy Foster

Classification